To remove make up from your face you have to use a proper cleanser for the face and an eye make up remover. You should never rub your face just like that and also do not forget to clean the hair line and the jawline. As most ladies use foundation nowadays it is necessary to clean the jawline and the neck area.
You have to cleanse your face daily in the nights before going to bed if you use makeup inthe day time. You have to let the skin breathe well in the night and you will be able to get up with a glowing and dewy skin in the morning. You have to remove the sunscreen and the makeup on your face before going to bed.
You need not use a toners it is not that necessary unless you have an oily skin.